When Strategy Meets Execution

From human insights to real-world results.

Driving 3x Revenue Growth Through Partnership and Enablement

The Challenge They Faced:

Reebok wanted to increase affiliate sales, but their usual tactics—discounts, commissions, promotional materials—weren't working. Fitness professionals weren't buying more products despite better deals.

Our Approach:

Through deep research, we found that fitness professionals didn't want cheaper gear—they needed help running their businesses. We built tools to facilitate class scheduling, client management, and run online platforms. The whole relationship changed from "buy our products" to "we'll help you succeed."

The Business Results:
  • New sales channel brought in 3x more than expected

  • Entire business model revamped

  • Moved from just selling products to being seen as a true partner

How We Transform Insights Into Action

Discovery: We lead with understanding your business goals, not just user preferences. Our approach means working with your team to identify strategic challenges that customer experience can actually solve.

Collaborative Implementation: Research becomes reality through systems that work across departments. We don't just deliver—we create processes that help teams consistently act on insights.

Measurable Outcomes: Every recommendation connects to metrics executives care about. From conversion rates to cost savings, we track the impact you can present to the board.

Sustainable Transformation: Your team learns to make customer-focused decisions every day, creating lasting change that continues delivering results after we're gone.

Ready to Turn Customer Insights Into Real Results?

Stellar customer experience isn't about making things prettier or easier to use. It's about creating moments that spark change, build loyalty, and drive measurable outcomes.

Let's talk about how our solutions approach could work for your business.

During your strategy session, we'll:

Start by understanding your business goals

Explore how your customer insights could create the most significant impact

Identify opportunities your competitors might be missing